Liverpool Reports Millionaire Losses Despite Record Revenues
Liverpool has released its financial report for the 2023-2024 season, revealing a loss of €69.1 million despite reaching a record revenue of €743.9 million. Even with this historic figure, the club's operating costs have significantly increased, negatively impacting its finances.
The team's revenue grew across several sectors, with a notable 22.6% increase in matchday earnings, reaching €123.6 million. Additionally, commercial revenue surpassed £300 million for the first time, reaching €373.2 million, driven by new partnerships with UPS, Google Pixel, Peloton, and Orion Innovation, as well as contract renewals with Kodansha and Carlsberg.
However, the rise in operating costs caused the club's deficit to jump from €10.9 million in 2022-2023 to the current €69.1 million. Despite this, Liverpool remains compliant with the Premier League’s financial fair play rules, which set a loss limit of €300 million over three years.
A Growing Club with a Record Number of Subscribers
Despite the losses, the club's Chief Financial Officer, Jenny Beacham, assured that financial stability remains a priority. "The success of our commercial operations and the opening of the new Anfield Road stand have increased our revenue, allowing us to continue competing at the highest level," she explained.
With a 13-point lead in the Premier League, Liverpool is on track to secure its 20th league title, which could further boost its revenue. Additionally, the club has reached a new popularity milestone, surpassing 250,000 subscribers.
Although the current losses are significant, the team’s financial and sporting growth reflects its ability to remain competitive at the highest level of world football.